What is Identity ?
The fact of being who or what a person or thing is, the characteristics determining this.
(Concise Oxford English Dictionary)
What is "Constructing Identity Online" ?
This is a thing that almost everyone does nowadays. And usually there are more than one identity is combined to form a self. Therefore, identities can be complex and full of contradiction.Case Study - Tavi Gevinson
My case study is about Tavi Gevinson. She is an American girl living in Chicago. One day, she enouraged by her friend and started her blog called " Style Rookie". This is a fashion blog and Tavi expresses her own style theories there. She always uploads snapshots of herself dressing in differnt clothes and in different styles.
Tavi Gevinson’s identity before her fame
She is a normal teenage girl and her life around no more than school, family and friends. She just describes herself as “a tiny 13 year-old dork that sits inside all day wearing awkward jackets and pretty hats". She is a girl always feeling interested in fashion; however, she never show this interest to anyone including her parents. Her parents know nothing about this until Tavi got invited to interviews by famous magazines.
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A new and overwhelming identity for Tavi
After she starts her blog, She got as many as 50,000 readers for her blog and the number keeps increasing. She becomes a famous fashion icon. Many teenagers look up to her for style inspiration. Many famous fashion designers from high-fashion field follow her blog and she just become their muse. Tavi's parkling talent surprises the whole industry. In 2009, Tavi partnered with the London-based Borders & Frontiers to design and sell her own t-shirt. She has also becomes a regular guest in various fashion shows.
What she get? Bad?
She starts a “trend” on kid fashion blogger. Many young kids follow what she is doing and they are looking forward to becoming another Tavi. Some criticize a teenage girl should focus on her books but not fashion. And some of the people doubt her reliability ( fake talent, a top designer behind the scene).
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What she get? Good?
Tavi gets into the high-fashion world and she enjoys glamorous luxury and fame. Moreover, she uses her talent in fashion fully. She can also devotes her passion and enthusiasms in doing one thing ( her fashion style). Furthermore, She can uses her own influence to do something meaningful, foe example, she starts a charity event “ Clothing with a Cause”. She just calls for a clothing donation from her followers and the netizens. When they send her some clothes, she will put all the clothing onto e-Bay and the profit will donate to a charity.
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Conclusion
I think Tavi gets both the good and bad things from her identities. She creates a new interpretation on unique fashion style. And her identity in reality and in virtual world have been merged into each other. That is what we called "identity convergence".
Conclusion for our group
Reference Links:
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Conclusion for our group
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Reality and online identity are interrelated. The boundary between reality and virtual reality are unclear nowdays. When we started using our online identity, most people may think that there is no interaction with our reality. But is it really true? Through the examples from our group, we can find that what we did through the online identity actually have some direct or indirect influence to our reality. Michelle and Jayesslee show their talent via their online identity and finally make their dream come true. They become popular public images. Even online identity itself are interrelated with each other. Mia gives her real heart to make friends with a friend online. However she finally disappointed by her disappearence. Making she feels sad. We can see the influence of our online identity are not only in the virtual but also in our reality. Those happiness and unhappiness we recieved are real and undenialble.
Reference Links:
Information about fashion blog and Tavi:
http://en.wikipedia.org/wiki/Fashion_blog
http://en.wikipedia.org/wiki/Tavi_Gevinson/





